Global superstar ROSÉ of BLACKPINK and Grammy-winning artist Bruno Mars have sent fans into a frenzy with the surprise announcement of their upcoming single, “Apt.” This unexpected collaboration, revealed on October 17th, promises a dynamic fusion of musical styles and is set to drop on October 18th.
“Apt” Marks New Eras for Both Artists
The announcement, shared by both artists on Instagram, featured a striking black-and-white cover image. The artwork depicts Mars behind a drum set, with ROSÉ, clad in a leather jacket, superimposed in the foreground. This visually arresting image hints at the creative energy fans can anticipate from the collaboration.
ROSÉ’s Solo Debut Album “rosie” Builds Anticipation
“Apt” marks ROSÉ’s first release since announcing her highly-anticipated solo album, “rosie,” due in December. The 12-track album, described by ROSÉ as a personal “journal,” has generated immense excitement among fans eager for a deeper dive into her artistry. The collaboration with Mars only amplifies this anticipation.
Bruno Mars Returns to the Charts
For Bruno Mars, “Apt” follows his summer hit “Die With a Smile” with Lady Gaga, which dominated charts globally, reaching No. 3 on the Billboard Hot 100 and securing the top spot on the Billboard Global 200 for an impressive seven weeks. The collaboration with ROSÉ showcases his versatility and ability to seamlessly blend genres, further solidifying his status as a musical powerhouse.
Playful Instagram Exchange Fuels Excitement
Adding to the buzz surrounding “Apt,” both artists playfully teased their collaboration on Instagram a day prior to the official announcement. Sharing photos from a hangout session, they revealed that ROSÉ had introduced Mars to a Korean drinking game, leading to a humorous exchange that further captivated fans.
“Apt” Poised to be a Global Hit
With its blend of K-pop and pop sensibilities, powerhouse vocals, and undeniable star power, “Apt” is primed to become an instant global sensation. The collaboration promises to bridge musical worlds and further solidify ROSÉ and Bruno Mars’ positions as global music icons.