The ambitious Star Wars: Galactic Starcruiser hotel, a hybrid of luxury accommodation and immersive role-playing experience, has been repurposed just over a year after its grand opening. Launched in March 2022, the project faced criticism for its exorbitant starting price of $4,800 for two guests and dwindling visitor interest. Disney officially announced its closure in May 2023.
The elaborate structure, situated behind Hollywood Studios in Walt Disney World, is now slated to become office space for Walt Disney Imagineering. This new creative hub will house Imagineers working on highly anticipated projects across the resort. These include the Tropical Americas land replacing DinoLand U.S.A. in Animal Kingdom, the new Villains land and Frontierland expansion in Magic Kingdom, and the innovative Monsters Inc. land at Hollywood Studios.
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The Galactic Starcruiser’s short lifespan was plagued by challenges, primarily its pricing and perceived value proposition. The high cost, reaching around $6,000 for a family of four, proved a significant barrier for many potential guests. Prior to the repurposing announcement, fans speculated about alternative uses for the building, including a dinner show utilizing the Halcyon ship’s dining room or a themed bar experience in the lobby lounge.
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Logistical challenges likely contributed to the decision against continued guest access. The small “pods” transporting guests to and from Galaxy’s Edge offered a bumpy and potentially claustrophobic experience through backstage areas. Furthermore, the hotel’s main entrance was located in an un-themed parking lot detached from the park, diminishing the immersive experience.
While office space might seem mundane, the projects being developed within the former Starcruiser hold significant promise for Disney World’s future. At the D23 Expo in August, Disney unveiled plans for a new Indiana Jones attraction and an Encanto-themed ride in Animal Kingdom, slated to open in 2027.
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Actor Billy Crystal also announced a Monsters Inc. land coming to Hollywood Studios, featuring the park’s first suspended coaster ride through the film’s iconic door factory. A long-awaited Villains Land is planned for Magic Kingdom, featuring iconic villains like Ursula, the Evil Queen, and Jafar.
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Finally, new Cars-themed attractions will replace Tom Sawyer Island and the Rivers of America ferry boat in Magic Kingdom’s Frontierland. These upcoming developments signify a shift in focus for Disney, transforming the remnants of a costly misstep into a hub for future innovation and entertainment.
