Meghan Markle’s return to Instagram has been met with resounding success. Her newly launched, eponymous account amassed an astounding 1 million followers within its first 24 hours. Created in June 2022, the verified @meghan account remained dormant until New Year’s Day 2025, when the Duchess of Sussex, 43, shared her first post.
The inaugural post, a beachside video filmed by Prince Harry, showcased Meghan playfully writing “2025” in the sand. The intimate footage, reportedly captured near the couple’s Montecito, California home, offered a glimpse into their family life with children Prince Archie, 5, and Princess Lilibet, 3. Sources reveal Meghan’s excitement about reconnecting with the public platform, intending to share joy and updates on her various projects.
This return marks a significant shift for Meghan, who had previously maintained a lower social media profile. While she hinted at a comeback with the launch of the American Riviera Orchard profile and website in March 2024, those platforms remain inactive.
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A closer examination of Meghan’s debut video reveals a relatable “oops” moment: a faint outline of a previous “2025” attempt can be seen in the sand, hinting at multiple takes for the perfect shot. This detail subtly nods to her past as a calligrapher, highlighting her attention to detail.
Following the initial post, Meghan surprised followers with a second, sharing the official trailer for her upcoming Netflix series, With Love, Meghan. Serving as both host and executive producer, Meghan’s lifestyle show is set to premiere with eight episodes on January 15th.
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Expressing gratitude for her team and Netflix, Meghan shared her excitement for the project: “I have been so excited to share this with you! I hope you love the show as much as I loved making it.” Set to “Do You Believe in Magic” by The Lovin’ Spoonful, the trailer features glimpses of Meghan engaging in various activities, from cooking and gardening to beekeeping and spending time with friends like Mindy Kaling, Abigail Spencer, and Delfina Blaquier. A heartwarming moment captures Prince Harry embracing Meghan on a sunny patio.
Filmed in Montecito, With Love, Meghan is described by Netflix as an inspiring series that reimagines lifestyle programming. Blending practical advice with candid conversations, Meghan shares personal tips and tricks, emphasizing playfulness over perfection. The show encourages viewers to embrace creativity and find beauty in the unexpected.
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The series’ themes echo the content Meghan previously shared on her lifestyle blog, The Tig (2014-2017). She shuttered the blog and her associated Instagram account in 2017 following her engagement to Prince Harry and subsequent transition into royal life. The couple’s joint @SussexRoyal Instagram, launched in 2019, ceased updates after their departure from royal duties in 2020.
Photographer Jake Rosenburg, who captured Meghan’s Instagram profile portrait, celebrated her return, reflecting the sentiment of her inner circle. While Meghan’s new account currently doesn’t follow other profiles and has comments disabled, her return signifies a new chapter in her public life. This successful relaunch underscores Meghan’s enduring influence and the public’s eager anticipation for her future endeavors.