Tag Archives: real-time marketing

Coca-Cola’s Social Media Strategy: A Refreshing Approach to Global Engagement

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Coca-Cola, a globally recognized brand synonymous with refreshment and happiness, has cultivated a powerful social media presence. Their purpose, “Refresh the world. Make a difference,” permeates their online strategy, fostering connections with diverse demographics across the globe. From “Open Happiness” to “Taste the Feeling,” their messaging transcends cultural boundaries, resonating with consumers of all ages. […]